Creating an AI-powered demo experience with FullContext

Overview

In a world filled with SAAS products, how you demo your software to buyers makes all the difference.

FullContext came to us with an all-new AI-powered approach that puts the buyer in the driver’s seat and collaboratively we’ve built something special.

What we did

We partnered with FullContext to envision and design a buyer copilot and seller platform. Our exceptional UX/UI work allowed FullContext to take their AI-powered product to market where is has transformed the self-guided buying journey.

FullContext is a full-stack demo platform that allows users to share their product and streamline the buyer experience.

Friendly Services

  • Product Design
  • Brand Development
  • Web Design
  • Design System

Bringing data to life for Correlated in their product-led growth platform

Making it easy for sales teams to create their own live demos and sales agents.
“It’s been a pleasure working with Friendly. They were deeply involved in our team’s way of working, managing their design todos, and making sure deadlines were hit consistently. That’s stuff we’ve had to do ourselves, usually, when working with freelance designers in the past. It’s a big lift and it stops us cranking on dev, so it’s a huge plus that Friendly designers look after all of that themselves. I’m happy with how fast we were able to get a quality product out the door together! Friendly levelled up our design system, defined new UI patterns, and brought new ideas to the table every step of the way.”
Hear from Wes Hather
FullContext co-founder
Discovery and Exploration

The full context team had a compelling vision for reimagining sales calls, but they weren't sure how exactly to bring it to life. We started by sketching and wireframing many different approaches so that we could  find the right solution quickly.

FullContext provides a powerful solution to the buyer journey.

Buyer Copilot

We designed a user friendly chat interface which encouraged organic conversations between the Copliot and the buyer. This important feature was designed to feel familiar, approachable, and knowledgeable.

Customizable Demos

Users explore interactive demos geared towards their specific pain points. We designed an experience that walks the user through their personalized demo with ease.

Resources

Buyers can ask any and all questions and get accurate answers and resources right away. The intuitive interface we designed makes it easy for the seller to upload their resources for their buyer needs.

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